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Email Marketing Best Practices (90)

Discussions Replies Latest Activity
simon harmer

creating an HTML email

Hi, I have an HTML email hosted on my site, and want to send it out using VR, but the HTML free form option doesn't seem to give me the a...

Started by simon harmer

4 Oct. 13, 2008
Reply by Mike
Charlotte

Retrieving HTML from launched campaigns (or creating standard templates)

Hi guys, I just wanted to find out if there was a way to view/edit an email canvas for an email that's already been launched as a campai...

Started by Charlotte

1 Sep. 30, 2008
Reply by Judd Lillestrand
Tony de Latour

statistic reports

Hi, I can only seem to get stats for the first 24 hours of the email being sent, I am misreading them or do the reports only show the fi...

Started by Tony de Latour

3 Sep. 29, 2008
Reply by Christina
Cameron

Open Hits?

Does anyone have any good references regarding an industry standard for open percentages? We have been email marketing for years but only...

Started by Cameron

6 Sep. 27, 2008
Reply by Keikos
Matt Schulte

"From" Email Address

I have done some searching and am coming up empty. Is there anyway to have the "From" email address be an address with my domain ie: ezi...

Started by Matt Schulte

4 Sep. 22, 2008
Reply by Matt Schulte
BebeCannelle

Anchor

Hi guys, I am working on an email. I would like to place an anchor so that people can click from the first line of text and be redirecte...

Started by BebeCannelle

2 Sep. 9, 2008
Reply by BebeCannelle
Virginia

Dropping Open Rates

Hello, We've seen a drop in our open rates across the last 5 email campaigns (35%, 22%, 27%, 21% and 18%). Is there usually an explanatio...

Started by Virginia

11 Aug. 26, 2008
Reply by John Baylis
Bettina

Adding someones name to the e-mail

Hello, Does anyone know how to put a subscribers name into the e-mail messages? I want to make my messages more personal. Thanks in adv...

Started by Bettina

1 Jul. 21, 2008
Reply by Christina
VerticalResponse

Open/Click-Through Rates

Can any one provide me with a good sense of what the open and click-through rates should be for a B to B services firm? In one week, we ...

Started by VerticalResponse

5 May. 20, 2008
Reply by Ron Blaisdell
VerticalResponse

Unsubscribes

We are currently discussing our unsubscribe rates to try and lower them. What our question is though, what are average unsubscribe rates?...

Started by VerticalResponse

1 Mar. 17, 2008
Reply by VerticalResponse

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