Bar Codes in Emails

When you all send out offers do you add a bar code to the email so only one can be used?

Thanks

Tom

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Permalink Reply by Marc Pitre on December 9, 2008 at 1:52pm: My wife and I owned a restaurant for quite some time. We sent emails out with percentage off and fixed dollar off coupons. We asked ourselves the same question you are about expiring the coupons. The short answer is that if you have enough money, you can do dynamic coupon code development.

Having said that, the option we always elected was to create offers where it wouldn't do any harm to have the recipients, forward, print, duplicate or in any other way keep using the same offer. $5.00 off any item on the Entree list (which ranged from $16-60) or 10% off your entire bill on Valentines day, etc. See the point?

Anyhow, I have since used this principal with many of my consulting clients and it always seems to work out for them.

Hope this thought helps! Good luck...